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    • https://www.effatuniversity.edu.sa/English/Academics/Undergraduate/Pages/Default.aspx, Undergraduatehttps://www.effatuniversity.edu.sa/Arabic/Academics/Undergraduate/Pages/notdefault.aspx, البكالوريوس
      Undergraduate
    • https://www.effatuniversity.edu.sa/English/Academics/Graduate/Pages/Default.aspx, Graduatehttps://www.effatuniversity.edu.sa/Arabic/Academics/Graduate/Pages/notdefault.aspx, الدراسات العليا
      Graduate
Visual and Digital Production
Key Fact
  • Program name
    Visual and Digital Production
  • Program code
    VDP
  • Chair of the Department
    Dr. Mohamed Ghazala
  • Program length
    4 Years
  • Credit hours
    129

 About the Program

​​In today’s digital world, digital media professionals make valuable and significant contributions. The Bachelorof Science (BSc) in Visual and Digital Production – the first of its kind in Saudi Arabia – provides students with foundation knowledge for a career in digital media. The BSc in Visual and Digital Production includes four tracks:Video Production, Animation, Screenwriting and Interactive Media. The program provides the students with the ability to communicate across diverse media platforms and understand how to plan, create, manipulate, disseminateand critically interpret still and moving images, sound and interactive media across different platforms.

Vision

The Visual & Digital Production (VDP) program is to serve as a global and interdisciplinary department in film &media. Focusing on theory and practice to educate, empower, and enable young women to become caring citizens who value honesty, a strong work ethic, and a commitment to excellence in media industry.

Mission

The Visual and Digital Production Program aims to pursue a leading academic position of excellence to encourage creative students, who would be artists and producers, who can make a significant contribution to the generation of knowledge and digital content in contemporary visual culture both nationally and internationally, through critical thinking, innovation, and experimentation.

Goals

  1. To support as a global and interdisciplinary department in media production, by enriching the university influences in media and film industry in the community.
  2. Ensure an effective leadership environment that is conducive to transparency, innovation, and ethics.
  3. Gaining the national and international standards of ranking.
  4. Focus on theory and practice to educate, empower, and enable young women to become caring citizens who value honesty, a strong work ethic, and a commitment to excellence, with strong program assessment.
  5. Attract and enroll high quality students in order to reach the full capacity in the department, creating future entrepreneurs in media industry.
  6. Provide the required learning and information resources relevant to the creative program of VDP for optimal effective teaching and learning.
  7. To maintain the use of VDP facility and equipment for innovative and unique educational environment.
  8. To help financial health of the department through its offerings and recruitment, through marketing and diversity of projects.
  9. Attract and retain highly qualified and motivated academic and administrative staff, with international credentials and support their professional development in order to allow them to contribute to the growth of the department.
  10. Encourage all faculty and students to produce interdisciplinary researches and projects that will align with the Saudi 2030 vision, within the department, the University and external bodies.
  11. Develop sustainable relationships and partnerships with national and international organizations, academies, festivals, and to make relevant contributions to the community and to provide repetition for the department.

 Learning Outcomes

Upon successful completion of the Degree requirements in Visual and Digital Production, you will be able to:

  • Conceptualise, plan, create and disseminate media projects for diverse audiences and contexts
  • Critique media projects
  • Articulate the aesthetic and underlying theoretical frameworks of media works
  • Effectively plan, create and disseminate sophisticated still and moving images, audio recordings and web-based interactive experiences
  • Describe the conditions for local and international media production and demonstrate awareness of the history of media production regionally and worldwide
  • Synthesize disparate production methods and select appropriate methods as necessary
  • Articulate the role of media in contributing to culture​

 Career Opportunities

The Visual and Digital Production Program prepares students for the following careers and opportunities:

  • Film production
  • Television production
  • Journalism
  • Social media expression
  • Visual communication
  • Public relations
  • Education
  • Information visualization
  • Digital storytelling
  • Other professions that require agile adaptability as well as critical and analytical abilities​

 Graduation Requirements

Graduation requirements include the successful completion of a minimum of 129 credit hours:
  • General Education Requirements:42
  • Major Core Requirements:36
  • Track Technical Core Requirements:39
  • Technical Elective Requirements:12
  • College Core MATH Requirements:0
  • Free Electives:0
  • TOTAL:129

 Program Plan (Interactive Media)

Foundation Year
Semester 1 – Foundation 1
Semester 2 – Foundation 2
Course
Code
 Course Title
Credit
Hours
Course
Code
 Course Title
Credit
Hours
LANG 011
Reading & Critical Thinking-I
3
LANG 012
Reading & Critical Thinking-II
3
LANG 013
Academic Writing - I
3
LANG 014
Academic Writing - II
3
LANG 015
Listening  and Speaking - I
3
LANG 016
Listening  and Speaking - II
3
SSKL 021
Independent Learning & Research Skills - I
2
SSKL 022
Independent Learning & Research Skills - II
2
ARD 051
Visual Communication
3
ARD 054
Creative Design
3
ARD 055
Basic Physics for
Engineering - I
2
ARD 056
Basic Physics for
Engineering - II
2
MATH 041
Basic Math - I
3
MATH 042
 Basic Math - II
3
CL 031
Computer Literacy
0
IL 032
Information Literacy
0
Total Credit Hours
19
Total Credit Hours
19
Freshman Year
Year 1 – Semester 1
Year 1 – Semester 2
VDP101
Introduction to Media Production
3
VDP102
Introduction to Global Media
3
GENG 161
Project Based Language Learning & Critical Thinking
2
VDP111
Fundamentals of Visual Technique
3

Linguistic Communication (Arabic)
3
VDP103
Media and Arab Society
3
GISL 171
Social and Moral Values in Islam
2

Islamic Thought and Ethics Requirement II
2
GMTH 141A
Mathematics for Architecture and Design
3
GSTA 140
Elementary Statistics
3

Information, Media & Technology
3
 
Linguistic Communication (English)
2
Total Credit Hours
16
Total Credit Hours
16
Sophomore Year
Year 2 - Semester 3
Year 2 - Semester 4

Physical and Environmental Wellbeing
2
VDPI 215
Fundamentals of Computer Programming
3

Islamic Thought and Ethics Requirement III
2
VDPI 216
Introduction to Interactive Media
3
VDP 212
Fundamentals of Writing for Media
3
VDPI 217
Fundamentals of Procedural Media
3
VDP 213
Introduction to the Art of Animation
3
VDPI 218
Design and Technology for Mobile Experiences
3
VDP 214
Fundamentals of Interactivity
3
 
Linguistic Communication (Foreign Languages)
2

Linguistic Communication (Foreign Languages I)
2
 
GSEM 200
Interdisciplinary Seminar and Research
3
Total Credit Hours
15
Total Credit Hours
17
Summer Session
VDP260
Summer Training I
3
 
Junior Year
Year 3 - Semester 5
Year 3 - Semester 6
VDPI 320
Writing for Interactive Media
3
VDPI 341
Introduction to Game Development and Design
3
VDPI 330
Web Design
3
VDPI 342
Business and Management of Interactive Media and Games
3
VDPI 340
Sound Design for Interactive Media
3
 
VDPI 343
Interactive Storytelling
3
 
VDP 304
Ethical and Legal Responsibilities in the Media
3

Scientific Literacy
3
 
Civic Engagement Requirement
2
 
Global Awareness
3
 
Culture Literacy
3
 
 
 
Total Credit Hours
17
Total Credit Hours
16
Summer Session
VDP360
Summer Training II
3
 
Senior Year
Year 4 - Semester 7
Year 4 - Semester 8
VDPI 431
Design and Development for E-Publishing
3
 
Technical Elective 2
3
VDPI 444
Transmedia Storytelling and Entertainment
3
 
Technical Elective 3
3
VDPI 445
Design for Interactive Media
3
 
Technical Elective 4
3
VDP 450
Capstone I
3
VDP 451
Capstone II
3
 
Technical Elective 1
3
 
 
 
Total Credit Hours
15
Total Credit Hours
12​

 Program Plan (Screenwriting)

Foundation Year
Semester 1 – Foundatio​n 1
Semester 2 – Foundation 2
Course
Code
 Course Title
Credit
Hours
Course
Code
 Course Title
Credit
Hours
LANG 011
Reading & Critical Thinking-I
3
LANG 012
Reading & Critical Thinking-II
3
LANG 013
Academic Writing - I
3
LANG 014
Academic Writing - II
3
LANG 015
Listening  and Speaking - I
3
LANG 016
Listening  and Speaking - II
3
SSKL 021
Independent Learning & Research Skills - I
2
SSKL 022
Independent Learning & Research Skills - II
2
ARD 051
Visual Communication
3
ARD 054
Creative Design
3
ARD 055
Basic Physics for
Engineering - I
2
ARD 056
Basic Physics for
Engineering - II
2
MATH 041
Basic Math - I
3
MATH 042
 Basic Math - II
3
CL 031
Computer Literacy
0
IL 032
Information Literacy
0
Total Credit Hours
19
Total Credit Hours
19
Freshman Year
Year 1 – Semester 1
Year 1 – Semester 2
VDP101
Introduction to Media Production
3
VDP102
Introduction to Global Media
3
GENG 161
Project Based Language Learning & Critical Thinking
2
VDP111
Fundamentals of Visual Technique
3

Linguistic Communication (Arabic)
3
VDP103
Media and Arab Society
3
GISL 171
Social and Moral Values in Islam
2

Islamic Thought and Ethics Requirement II
2
GMTH 141A
Mathematics for Architecture and Design
3
GSTA 140
Elementary Statistics
3

Information, Media & Technology
3
 
Linguistic Communication (English)
2
Total Credit Hours
16
Total Credit Hours
16
Sophomore Year
Year 2 - Semester 3
Year 2 - Semester 4

Physical and Environmental Wellbeing
2
VDPS 215
Nonverbal Thinking: Visual and Aural
3

Islamic Thought and Ethics Requirement III
2
VDPS 216
Genesis of the Screenplay
3
VDP 212
Fundamentals of Writing for Media
3
VDPN 217
Breaking the Story
3
VDP 213
Introduction to the Art of Animation
3
VDPS 218
Writing the Screenplay
3
VDP 214
Fundamentals of Interactivity
3
 
Linguistic Communication (Foreign Languages II)
2

Linguistic Communication (Foreign Languages I)
2
 
GSEM 200
Interdisciplinary Seminar and Research
3
Total Credit Hours
15
Total Credit Hours
17
Summer Session
VDP260
Summer Training I
3
 
Junior Year
Year 3 - Semester 5
Year 3 - Semester 6
VDPS 330
Practicum in Writing Short Films
3
VDPS 334
Adaptations: Transferring Existing Work to the Screen
3
VDPS 331
Content and Consciousness
3
VDPS 335
Writing the DocuDrama
3
VDPS 332
Linked Narrative Storytelling for the Web
3
 
VDPS 333
Introduction to Television Writing
3
 VDP 304
Ethical and Legal Responsibilities in the Media
3

Scientific Literacy
3
 
Civic Engagement Requirement
2
 
Global Awareness
3
 
Culture Literacy
3
 
 
 
Total Credit Hours
17
Total Credit Hours
16
Summer Session
VDP360
Summer Training II
3
 
Senior Year
Year 4 - Semester 7
Year 4 - Semester 8
VDPS 340
Intermediate Screenwriting: Writing the Relationship Screenplay
3
 
Technical Elective 2
3
VDPS 441
Collaborative Screenwriting
3
 
Technical Elective 3
3
VDPS 442
Intermediate Screenwriting: Rewriting
3
 
Technical Elective 4
3
VDP 450
Capstone I
3
VDP 451
Capstone II
3
 
Technical Elective 1
3
 
 
 
Total Credit Hours
15
Total Credit Hours
12​

 Program Plan (Animation)

Foundation Year
Semester 1 – Foundation 1
Semester 2 – Foundation 2
Course
Code
 Course Title
Credit
Hours
Course
Code
 Course Title
Credit
Hours
LANG 011
Reading & Critical Thinking-I
3
LANG 012
Reading & Critical Thinking-II
3
LANG 013
Academic Writing - I
3
LANG 014
Academic Writing - II
3
LANG 015
Listening  and Speaking - I
3
LANG 016
Listening  and Speaking - II
3
SSKL 021
Independent Learning & Research Skills - I
2
SSKL 022
Independent Learning & Research Skills - II
2
ARD 051
Visual Communication
3
ARD 054
Creative Design
3
ARD 055
Basic Physics for
Engineering - I
2
ARD 056
Basic Physics for
Engineering - II
2
MATH 041
Basic Math - I
3
MATH 042
 Basic Math - II
3
CL 031
Computer Literacy
0
IL 032
Information Literacy
0
Total Credit Hours
19
Total Credit Hours
19
Freshman Year
Year 1 – Semester 1
Year 1 – Semester 2
VDP101
Introduction to Media Production
3
VDP102
Introduction to Global Media
3
GENG 161
Project Based Language Learning & Critical Thinking
2
VDP111
Fundamentals of Visual Technique
3

Linguistic Communication (Arabic)
3
VDP103
Media and Arab Society
3
GISL 171
Social and Moral Values in Islam
2

Islamic Thought and Ethics Requirement II
2
GMTH 141A
Mathematics for Architecture and Design
3
GSTA 140
Elementary Statistics
3

Information, Media & Technology
3
 
Linguistic Communication (English)
2
Total Credit Hours
16
Total Credit Hours
16
Sophomore Year
Year 2 - Semester 3
Year 2 - Semester 4

Physical and Environmental Wellbeing
2
VDPA 215
Animation Fundamentals
3

Islamic Thought and Ethics Requirement III
2
VDPA 216
Animation Theory and Techniques (I)
3
VDP 212
Fundamentals of Writing for Media
3
VDPA 217
History of Animation
3
VDP 213
Introduction to the Art of Animation
3
VDPA 218
Introduction to Digital Animation
3
VDP 214
Fundamentals of Interactivity
3
 
Linguistic Communication (Foreign Languages II)
2

Linguistic Communication (Foreign Languages I)
2
 
GSEM 200
Interdisciplinary Seminar and Research
3
Total Credit Hours
15
Total Credit Hours
17
Summer Session
VDP260
Summer Training I
3
 
Junior Year
Year 3 - Semester 5
Year 3 - Semester 6
VDPA 319
Introduction to 3-D Computer and Character Animation
3
VDPA 332
Short Animated Film Production
3
VDPA 330
Writing for Animation
3
VDPA 333
Visual Effects and Animation
3
VDPA 331
Ideation and Pre-Production
3
 
VDPA 334
Story Art Development
3
 
VDP 304
Ethical and Legal Responsibilities in the Media
3

Scientific Literacy
3
 
Civic Engagement
2
 
Global Awareness
3
 
Culture Literacy
3
 
 
 
Total Credit Hours
17
Total Credit Hours
16
Summer Session
VDP360
Summer Training II
3
 
Senior Year
Year 4 - Semester 7
Year 4 - Semester 8
VDPA 335
Introduction to Film Graphics - Animation
3
 
Technical Elective 2
3
VDPA 436
Animation for Web and Mobile Devices
3
 
Technical Elective 3
3
VDPA 437
Character Design Workshop
3
 
Technical Elective 4
3
VDP 450
Capstone I
3
VDP 451
Capstone II
3
 
Technical Elective 1
3
 
 
 
Total Credit Hours
15
Total Credit Hours
12​
 

 Program Plan (Production)

Foundation Year
Semester 1 – Foundation 1
Semester 2 – Foundation 2
Course
Code
 Course Title
Credit
Hours
Course
Code
 Course Title
Credit
Hours
LANG 011
Reading & Critical Thinking-I
3
LANG 012
Reading & Critical Thinking-II
3
LANG 013
Academic Writing - I
3
LANG 014
Academic Writing - II
3
LANG 015
Listening  and Speaking - I
3
LANG 016
Listening  and Speaking - II
3
SSKL 021
Independent Learning & Research Skills - I
2
SSKL 022
Independent Learning & Research Skills - II
2
ARD 051
Visual Communication
3
ARD 054
Creative Design
3
ARD 055
Basic Physics for
Engineering - I
2
ARD 056
Basic Physics for
Engineering - II
2
MATH 041
Basic Math - I
3
MATH 042
 Basic Math - II
3
CL 031
Computer Literacy
0
IL 032
Information Literacy
0
Total Credit Hours
19
Total Credit Hours
19
Freshman Year
Year 1 – Semester 1
Year 1 – Semester 2
VDP101
Introduction to Media Production
3
VDP102
Introduction to Global Media
3
GENG 161
Project Based Language Learning & Critical Thinking
2
VDP111
Fundamentals of Visual Technique
3

Linguistic Communication (Arabic)
3
VDP103
Media and Arab Society
3
GISL 171
Social and Moral Values in Islam
2

Islamic Thought and Ethics Requirement II
2
GMTH 141A
Mathematics for Architecture and Design
3
GSTA 140
Elementary Statistics
3

Information, Media & Technology
3
 
Linguistic Communication (English)
2
Total Credit Hours
16
Total Credit Hours
16
Sophomore Year
Year 2 - Semester 3
Year 2 - Semester 4

Physical and Environmental Wellbeing
2
VDPN 215
Fundamentals of Digital Sound
3

Islamic Thought and Ethics Requirement III
2
VDPN 216
Fundamentals of Editing
3
VDP 212
Fundamentals of Writing for Media
3
VDPN 217
Directing for Television, Fiction and the Web
3
VDP 213
Introduction to the Art of Animation
3
VDPN 218
Cinematic Arts Laboratory
3
VDP 214
Fundamentals of Interactivity
3
 
Linguistic Communication (Foreign Languages Il)
2

Linguistic Communication (Foreign Languages I)
2
 
GSEM 200
Interdisciplinary Seminar and Research
3
Total Credit Hours
15
Total Credit Hours
17
Summer Session
VDP260
Summer Training I
3
 
Junior Year
Year 3 - Semester 5
Year 3 - Semester 6
VDPN 340
Intermediate Production
3
VDPN 320
Colloquium: Motion Picture Production Techniques
3
VDPN 341
Intermediate Cinematography and Lighting
3
VDPN 330
Production Planning and Proposal Writing
3
VDPN 342
Documentary Production Workshop
3
 
VDPN 344
Practicum in Producing
3
 VDP 304
Ethical and Legal Responsibilities in the Media
3

Scientific Literacy
3
 
Civic Engagement
2
 
Global Awareness
3
 
Culture Literacy
3
 
 
 
Total Credit Hours
17
Total Credit Hours
16
Summer Session
VDP360
Summer Training II
3
 
Senior Year
Year 4 - Semester 7
Year 4 - Semester 8
VDPN 445
Designing for Visual Production
3
 
Technical Elective 2
3
VDPN 446
Professional Practice
3
 
Technical Elective 3
3
VDPN 431
Survey of Non-Fiction Media
3
 
Technical Elective 4
3
VDP 450
Capstone I
3
VDP 451
Capstone II
3
 
Technical Elective 1
3
 
 
 
Total Credit Hours
15
Total Credit Hours
12​
Admissions
Hi-School Percentage
Science Section
80%
Art Section
80%
Qudurat *(SAT)
65%
Math Level *DTMS
Part
part 1 - 2 - 3 - 4
Cut-Score
512 - 612 - 712 - 412
Effat Placement Tests
*TOEFL+ *TWE
TOEFL (525) - TWE (5)
**IELTS
5.5
Additional Department Requirement
Interview
Required
Recommendation
Letter
3
Personal Statement
Required
Contact Information
Dept. Chair
Tel.+966 122137946
Assistants
Tel.+966 122137940 

    Accreditation

    Our qualifications are recognised globally, so you can study safe in the knowledge that wherever your path may lead, you have the whole wide world to choose from.

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    Visual and Digital Production Brochure

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